Our vision
To make the dream of affordable home ownership a reality for more people.
Who we are
We're passionate about making the dream of affordable home ownership a reality for more people. Explore our key principles, team and partners.
Keystart's principles
Our mission
To provide transitional finance solutions for affordable home ownership in a sustainable way for the benefit of our community.
We take responsible lending seriously
We want to set our customers up for success. We take our responsible lending obligations seriously as we want to provide our customers with the required level of financial comfort when meeting home loan repayments. We check every applicant's situation carefully to ensure that our customers will be able to afford home loan repayments without getting into financial difficulty.
Working with the WA Government
Keystart began in 1989 as an initiative of the WA State Government. The relationship has continued over time with ongoing support from successive State Governments. We are a private organisation with one shareholder, the Housing Authority.
We operate under an independent Board.
Supporting the community
We are proud to have helped over 118,000 Western Australians on their home ownership journey. We continue to support our local community through our partnerships with Perth Wildcats, Relationships Australia WA and numerous WA charities. Our industry connections
are strengthened through our corporate partners including Housing Industry Association, Master Builder Association, Real Estate Institute of WA, Mortgage & Finance Association of Australia and the Chamber of Commerce and Industry of WA.
Our funding
Keystart funds the home loans it provides from a number of sources. Predominately this is through the Western Australian Treasury Corporation, which is the State government's central financial services provider, working with its clients to assist them to achieve sound financial risk management outcomes. Other sources of funding include private sector financial institutions. In 2016 Keystart partnered with Bendigo and Adelaide Bank who acquired part of Keystart's loan portfolio via equitable assignment.
Our Reconciliation Action Plan: Innovate
We wish to acknowledge the Traditional Custodians of the land we operate on, the Whadjuk people of the Noongar nation. We also wish to acknowledge and respect their continuing culture and the contribution they make to the life of this city and region.
Keystart's Innovate Reconciliation Action Plan (RAP) was launched in August 2024, marking a significant milestone in the organisation’s reconciliation journey. We recognise the importance of embracing reconciliation as an integral part of our corporate identity and operations.
Our Innovate RAP seeks to reaffirm our formal commitment to reconciliation, by
- continuing to develop and strengthen relationships with Aboriginal and Torres Strait Islander peoples,
- engaging our employees, our customers, and our stakeholders in reconciliation; and
- developing opportunities that empower Aboriginal and Torres Strait Islander peoples.
Our aim is to deliver better outcomes for Aboriginal and Torres Strait Islander peoples through:
- our Aboriginal Home Ownership Scheme (AHOS),
- providing employment opportunities, and
- a better customer experience through increased cultural competence; and business opportunities through our procurement activities.
Our community and industry partners
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Housing Industry Association (HIA)
As a HIA Partner, Keystart recognises the important contribution its members make to the housing industry.
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Master Builders Association (WA)
Keystart support for the MBA is in recognition of the important contribution its members make to the building industry.
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Real Estate Institute of WA
Keystart is proud to sponsor REIWA in recognition of the value we place on our partner network and our commitment to supporting best practice in industry.
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Mortgage & Finance Association of Australia
Keystart is proud to sponsor the Mortgage & Finance Association of Australia.
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Perth Wildcats
As the official Presenting Rights Partner of the Perth Wildcats Junior Clinics, Keystart plays an important role in the Perth Wildcats community program and in encouraging healthy active participation amongst young Western Australian children.
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Relationships Australia WA
Keystart is proud to be working with Relationships Australia WA on tailored customer and staff assistance programs.
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Anglicare WA
Keystart partners with Anglicare WA, a leading not-for-profit organisation focused on building strong relationships, communities and families. They provide support, counselling and advocacy for people experiencing domestic violence, homelessness, mental health issues and other forms of trauma.
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Financial Wellbeing Collective
Keystart is pleased to partner with the Financial Wellbeing Collective (FWC). The FWC is a collaboration of not-for-profit community service organisations and local government who provide a range of integrated and person-centred services, with the aim of reducing the drivers and impacts of financial hardship in the Western Australian community.
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Barking Gecko Theatre
Keystart partners with Barking Gecko Theatre. Barking Gecko Theatre creates theatre for children and their families, fusing big ideas and questions with timeless, imaginative worlds. Their productions are linked to year round Creative Learning programs delivered in classrooms and communities.
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Ruah Community Services
Keystart is proud to support Ruah Community Services as our team selected charity. Ruah Community Services has been supporting and empowering vulnerable and disadvantaged people to create positive change in their lives, delivering tailored, wrap-around support for people experiencing homelessness, family and domestic violence, mental health issues and as a result needing legal advice and support.